Market Pulse
Mixed observation times, Nov 3–Nov 5, 2026 (2 days apart)

Everyone agrees earnings are booming. Here is the strongest case that they aren't.

S&P 500 companies grew earnings more than 50% in the second quarter of 2026 and 86% beat expectations. Both facts are true. Neither means what the headline suggests.

As of Aug 17, 2026
Written 17 August 2026 and not revised since. Every figure below is as of that date. Where a number has moved, the markets page carries the current one with the date it was observed, and data status says when each was last confirmed.
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What happened
The blended earnings growth rate for S&P 500 companies in the second quarter of 2026 was 50.4%, with 86% of companies beating estimates — well above the five-year average of 78%.
Why
Excluding Alphabet and Amazon, whose results included substantial investment gains, blended growth falls to 32.0%. And a high beat rate partly reflects how estimates are set, not only how companies performed.
The numbers that matter
50.4%Blended Q2 EPS growth
32.0%Excluding two companies
86%Beat rate
20.0×Forward P/E
19.0×10-year average
Why it matters
Earnings growth is the single most cited justification for current equity valuations. If the number is flattered, so is the justification.
What happens nextas we saw it on 16 Aug 2026
Q3 earnings growth was estimated at 27.4% on August 7, and full-year 2026 at 30.0%. The first real tests arrive with the retail results due in mid-August.
Go deeper ↓
Same quarter, two numbers
S&P 500 blended earnings growth, Q2 2026

Two companies account for roughly 18 percentage points of the index's reported earnings growth.

S&P 500 blended earnings growth, Q2 2026
As reported50.4%
Excluding Alphabet and Amazon32.0%
% growth vs. Q2 2025Source: FactSet Earnings Insight, August 7, 2026
Go deeper

This series takes a narrative that almost everyone accepts and assembles the strongest available evidence against it. Not for the sake of disagreement — because a consensus that has never been stress-tested is a fragile thing to own.

The consensus in August 2026 is that corporate earnings are extraordinary, and that this justifies equity prices. The supporting data is real.

The bull case, stated fairly

Data
What the consensus is built on
Per FactSet's August 7 update: the blended earnings growth rate for the S&P 500 in Q2 2026 was 50.4%. Eighty-six percent of companies reported EPS above estimates, against a five-year average of 78% and a ten-year average of 76%. Q3 growth is estimated at 27.4% and calendar-2026 growth at 30.0%.

That is a genuinely strong set of numbers, and anyone dismissing it is not paying attention. Now here is the case against.

Objection 1: two companies are carrying more than a third of the growth

FactSet's own note points out that excluding Alphabet and Amazon — whose results included substantial investment gains — blended earnings growth for the quarter falls from 50.4% to 32.0%.

Wealth Signal calculation
The size of that adjustment
50.4% − 32.0% = 18.4 percentage points of index-level earnings growth attributable to two companies, driven materially by gains on investments rather than by operations.

32% growth is still an excellent quarter — FactSet notes it would be the second consecutive quarter above 25%. The point is not that the underlying result is bad. It is that the number in the headline is not the number describing the operating economy.

This matters beyond the index level. Investment gains are marked to market. They can reverse. An earnings base built partly on asset appreciation is more cyclical than an earnings base built on selling things to customers — and it is most flattering precisely when markets are highest.

Objection 2: a high beat rate is partly a measurement artifact

Eighty-six percent of companies beat expectations. It is worth asking what would have to be true for that to be evidence of exceptional performance.

  • Analyst estimates are anchored to company guidance, which management issues and then works to exceed.
  • Estimates are typically revised downward in the weeks before reporting season, lowering the bar being cleared.
  • The long-run average beat rate is already 76%. A world in which three-quarters of companies routinely exceed expectations is not a world where 'expectations' means what the word implies.
Interpretation
What a beat rate actually measures
The beat rate is closer to a measure of how conservatively companies guide than of how well they performed. It is still informative at the extremes — a collapse in the beat rate would be a genuine warning — but 86% against a 76% average is a modest deviation being reported as a triumph.

Objection 3: the price already reflects it

The S&P 500's forward 12-month P/E was 20.0 in early August, against a five-year average of 19.9 and a ten-year average of 19.0.

The index is not at an extreme valuation. But it is above both averages while earnings growth is at a level that historically does not persist. Paying an above-average multiple for peak-rate growth is the specific combination that has historically produced disappointment — not because the earnings were fake, but because the growth rate normalized while the multiple did not.

Valuation context
S&P 500 forward 12-month P/E ratio vs. its own history

Above average, but not extreme. The risk is in what happens to the multiple if earnings growth normalizes.

S&P 500 forward 12-month P/E ratio vs. its own history
Current20.0×
5-year average19.9×
10-year average19.0×
Forward 12-month P/ESource: FactSet Earnings Insight, August 7, 2026

Objection 4: the economy underneath is not producing this

Corporate earnings grew more than 30% on an adjusted basis in a summer during which July payrolls were first reported at −23,000 (later revised), prior months were revised down by 103,000, retail sales fell 0.6%, and labor force participation dropped to 61.4%.

Interpretation
A gap worth watching
Profits and employment can diverge for good reasons — margin expansion, automation, international revenue, cost discipline. But a wide and persistent gap between corporate profitability and household conditions is the sort of thing that eventually resolves, and the resolution runs through demand. Companies sell to households. This is an interpretation of the relationship, not a prediction of its timing.

Where this argument is weakest

An honest bear case has to state its own vulnerabilities, so here are three:

  • 32% growth is excellent. The adjustment removes the exaggeration, not the strength.
  • A forward P/E of 20.0 against a ten-year average of 19.0 is a 5% premium. That is not a bubble by any reasonable definition of the word.
  • Investment gains are real profits. Excluding them is analytically useful, but a company that owns appreciating assets genuinely is worth more than one that does not.
We do not manufacture balance. If the evidence against a consensus were weak, this article would say so and be much shorter. In this case the strongest objection is narrow and specific: the headline growth figure overstates the operating economy by roughly 18 percentage points, and the price is being set against the headline.

Sources

Wealth Signal prefers primary sources — regulators, statistical agencies and company filings. Named secondary sources are used where a primary document does not exist or is not public. Our source standards.

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Related analysis

Cite this: Wealth Signal NYC (August 17, 2026). “Everyone agrees earnings are booming. Here is the strongest case that they aren't.” https://www.wealthsignalnyc.com/stories/the-other-side-earnings-boom/ — the figures are the issuing agency’s, listed with their dates in the sources above; quote the agency, link the explainer.

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